Although games seem to attract the most attention in mobile app stores, the sleeper hit last year was actually in the messaging space. Blackberry’s BBM app finally went multi-platform in October 2013 and became an instant hit with over 10 million downloads in the first day of release.
Hidden within the launch of Apple’s new iPads was a potentially major shift in the app ecosystem. The excitement surrounding the new hardware perhaps overshadowed a major change in Apple strategy – the move towards a freemium pricing model. This conflict between paid apps and free apps is one that we at Dootrix wrestle with […]
News that Android-based tablets have overtaken iPad shipments for the first time has caused endless speculation from technology journalists. But despite the interest this shift in sales has caused, Apple’s iPad remains the king of tablets both in the enterprise workspace and the educational arena.
One of the most famous quote of the late Steve Jobs is a mantra that is widely regarded as the driving force behind much of Apple’s success in recent years. “Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in […]
For some time I have been talking about the different situations in which your organisation should consider an app and those situations where a web based solution is more appropriate. Rather than an app being the default, cool, goto place, the general principle should always be that apps are for task based activities and the […]
Over the next few weeks I am going to write a series of posts to guide you through what you need to know to conceive and commission your app project. There is a lot of work that you can do up front, before you decide to engage with a development agency, that will save you […]
There is some really heated debate over the future of the web at the moment. From Sergy Brins latest warning on the rise of facebook and mobile apps, to the continuing battle over whether the cross platform, standards based nature of HTML5 will win out over the seemingly more costly but slick experience of the […]
Having recently done a whole bunch of work with in-app purchases that had to be systematically ripped out and binned, I thought that it might be worth highlighting some of the issues that you might face if you are considering using in-app purchases (IAP) as means to generate revenue from your app. The Current State […]
In my role running an app agency I am frequently asked the same two questions by prospective clients. How much does it cost to build an app? How long does it take to build an app? My answer is, more often than not, enough to scare off the prospective new client and they are never […]
We are in an app bubble. Still. We have been since the launch of the iPhone 3G in 2008. This is something that I hear a lot in my role running an app development agency. Apps are a fad; the .com boom / gold rush of our time. Where will you be when the bubble […]